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8 January 2024
Setting up Google Analytics for your WordPress website is a crucial step in understanding your audience, tracking website performance, and making informed decisions to enhance user experience. In this guide, we’ll walk you through the simple process of integrating Google Analytics with your WordPress site.
1. Go to the Google Analytics website and sign in with your Google account.
2. Click on “Start for free” to create a new account if you don’t have one.
3. Follow the prompts to set up a new property for your website.
4. After setting up your property, Google Analytics will provide you with a unique tracking code.
5. Copy this code as you’ll need it to connect your WordPress site with Google Analytics.
6. Log in to your WordPress dashboard.
7. Navigate to “Plugins” and click on “Add New.”
8. Search for a Google Analytics plugin, such as “MonsterInsights” or “Analytify.”
9. Install and activate the plugin of your choice.
10. Go to the plugin settings in your WordPress dashboard. Enter the tracking code you obtained earlier in the designated field.
11. Follow the plugin’s prompts to authenticate and connect with your Google Analytics account.
12. Return to your Google Analytics account and click on “Admin.”
13.Under the “Property” column, select the website you’ve just added.
14. Go to “Tracking Info” and click on “Tracking Code” to ensure that the status is “Receiving Data.”
Congratulations! You’ve successfully set up Google Analytics for your WordPress website. Now, you can access valuable insights into your website’s performance, user behavior, and more. Regularly review these analytics to make data-driven decisions that will help optimize your WordPress site for success.
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